Our products are free of known allergens* because babies’ skin can be sensitive. As known allergens are always changing, we also choose to keep potential and emerging allergens out of our formulas. Your family’s safety is our #1 priority.
If you’re noticing an issue with your baby’s skin, however, we recommend you contact our Consumer Care Centre as specified below in the CONTACT US section or consult a healthcare professional immediately.
*identified by the Scientific Committee on Consumer Safety of the European Commission (2012).
For over 125 years our formulas have been specially designed for baby's unique and delicate skin, but our products are also great for kids and adults too! While we recommend a specific age/stage for certain products, any age can enjoy the benefits of our products.
Our No More Tears® formula turned shampooing from a job into a joy and transformed bath time into playtime. It tells mums and dads that the product is gentle, safe, and mild for their babies’ developing skin and eyes.
No More Tears® products have been rigorously and comprehensively evaluated for safety and mildness including:
Ingredient and formulation review
Clinical assessment for ocular irritation
Clinical review of all data
We do not use numbing agents in any of our products. No More Tears® products are specially formulated to control the size of the cleansing ingredients. When formulated correctly, the cleansers form a structure too large to penetrate skin or eyes. A simple concept that requires a combination of expertise and the best ingredients to get just right.
Preservatives are an essential part of baby and beauty personal care products. Without them, everyday products you’ve come to rely on could expire within weeks or even days. The main reason we include preservatives in some of our products is to ensure their safety and shelf-life. In addition, they protect against potentially harmful bacteria, mold, and fungus.
We work with leading professionals from industry, government, academia and consumer groups to research and ensure the use of a safe and sustainable preservative palette.
The power of fragrance is real – fragrance can enhance the bond between a parent and their baby and support the development of baby's senses. Studies have found that use of products with fragrance can reduce infant stress, crying and enhance sleep, as well as enhance engagement between a mother and baby.
Fragrances are neither more nor less safe than other ingredients. Each molecule of a fragrance still needs to be individually assessed for safety. As part of our Safety and Care Commitment, fragrances, like all other ingredients in our products, are evaluated through our five-step safety assurance process to ensure high quality, and gentle ingredients make it into our products.
Johnson's® fragrances are stringently tested and safe and follow the strict standards of the International Fragrance Association (IFRA) IFRA, so that parents can feel confident about the ingredients on our label. Industry-certified experts assess our ingredients to ensure they meet our standards, and our scientific experts test our formulas to ensure they are safe for use.
We do NOT conduct animal testing on any of our cosmetic products except in the rare situation where governments or laws require it. We’ll never compromise on the quality or safety of the products we provide for you.
Babies’ development is influenced by the world they live and grow up in, so our formulas are carefully crafted to be gentle on the environment.
All Johnson’s® Baby bottles are recyclable, with the exception of the pump, which contains a stainless steel spring that cannot be separated during the recycling process. When recycling, please remove the pump prior to recycling.
We estimate that more efficient processes will reduce water usage at our owned manufacturing sites by about 20%.
Our unwavering commitment to parents and babies is the foundation for everything we do. We are continually learning about babies’ specific skin care needs with over 90% of all industry led baby skin care research coming from us! Now we have combined our latest clinical research with our love for babies to raise the bar even higher and improve our products, beating the top safety standards in the world.
We collaborated with over 25,000 parents to help shape and refine our products, and packaging design for the NEW Johnson’s®. We used their feedback to create even gentler products that help parents bond with their baby during those special moments– from bathtime fun to bedtime snuggles. Because it’s not only about the science; we also care about what you think. Finally, parents told us 'less is more’, so we challenged ourselves to be even more selective and carefully evaluate each ingredient in our beloved formulas– nothing was sacred!
We now use more naturally-derived ingredients like soybean oil, coconut oil, or honey, in conditioners and moisturizers
While our products have no added parabens, phthalates, 1,4 dioxane and formaldehyde-releasing preservatives since 2015 due to our ongoing reformulation process, now all our washes, shampoos, lotions and creams are even gentler without sulfates, and dyes*
Our products have been free of known allergens, but since the list of allergens is always evolving, we pushed further, to keep potential and emerging allergens out of our new formulas
We simplified our approach to graphics and package design
We added clear iconography to explain which products are best for baby at specific ages and stages
We created softer, more comfortable easy-to-grip bottles with one-handed pumps
Since we removed dyes* from our products, we color coded our bottles for easy reference while shopping
With the launch of our newly reformulated products, the old formulations will no longer be manufactured. However, we are confident that you will truly love your experience with our new products, and all that they have to offer.